Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the suv segment and utilize the same 5-door suv body style and the 4 x 4 wheel drive system, it all comes up to the specific diesel engine choice they offer. The first one has a Volkswagen-engineered powertrain under the hood, a 8-cylinder, 32-valves 435hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 400hp engine designed by BMW.

The first thing to look into here would be the results from European New Car Assessment Programme (Euro NCAP) tests performed on the two cars. Good thing is that both vehicles got tested, with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the suv segment, which is generally a very good thing safety-wise, but that fact doesn't break the tie between the two cars.

Manufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that both brands display similar results in faults and breakdowns, at least on all of the models level. That's the official data, while our visitors describe reliability of Audi with an average rating of 4.2, and models under the BMW badge with 4.1 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. Above it all, drivers of cars with the same engine as Audi Q7 rank it on average as 3.0, while the one under the competitor's bonnet gets 5.0 out of 5.

There's not enough data for me to elaborate on the subject, I'm affraid.

BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In this case though, it seems that both cars show similar levels of passenger protection all together, so that won't break a tie. When it comes to performance, both vehicles provide similar experience, so I wouldn't point any of them out. Fuel consumption is more or less the same. It's really tough to make a final decision here, but if I'd need to, I'd say BMW. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among thousands of similar, yet so different vehicles.