Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 4-door sedan body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the Audi and rear in the case of the BMW). The first one has a Volkswagen-engineered powertrain under the hood, a 10-cylinder, 40-valves 435hp unit, while the other one gets its power and torque from a 10-cylinder, 40-valves 507hp engine designed by BMW.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the Audi being a slightly better choice apparently. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, when it comes to weight, a factor that most people underestimate, Audi A6 offers a considerable difference of 10% more metal.

Reliability is not the best thing to consider on the make level, but it is worth mentioning that both brands display similar results in faults and breakdowns, all the models observed together. These are the results of an independent reasearch, while our visitors describe reliability of Audi, as well as BMW, with the same average rating of 4.2 out of 5. Independent research findings rank A6 as average reliability-wise, and 5 Series is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as Audi A6 rank it on average as 4.0, while the one under the competitor's bonnet gets 1.0 out of 5.

BMW is a bit more agile, reaching 100km/h in 0.5 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy an obvious choice would be Audi A6, averaging around 12.6 liters of fuel per 100 kilometers (22 mpg), in combined cycle. That's 17% difference compared to 5 Series!

Audi is apparently more reliable, not too much, but just enough. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Audi A6 beats the other contender by far, making it the best choice without even considering other things. From there things take a different direction, with BMW offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... All together, there's not much more to say, in this case I wouldn't even consider anything but Audi. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among more than 12.000 different ones in our database.