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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 3-door hatchback body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the Audi and rear in the case of the BMW). The first one has a Volkswagen-engineered powertrain under the hood, a 4-cylinder, 16-valves 265hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 170hp engine designed by BMW.
SafetyThe first thing to look into here would be the results from European New Car Assessment Programme (Euro NCAP) tests performed on the two cars. Good thing is that both vehicles got tested, with the BMW being a slightly better choice apparently. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, when it comes to weight, a factor that most people underestimate, Audi A3 offers a considerable difference of 15% more metal.
ReliabilityManufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that both brands display similar results in faults and breakdowns, all the models observed together. These are the official statistics, while our visitors describe reliability of Audi with an average rating of 4.2, and models under the BMW badge with 4.1 out of 5. The same official information place A3 as average reliability-wise, and 1 Series is more or less at the same level.Above it all, drivers of cars with the same engine as Audi A3 rank it on average as 3.0, while the one under the competitor's bonnet gets 4.3 out of 5.
Performance & Fuel economyAudi is undoubtly more agile, reaching 100km/h in 2 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, 26km/h more than the other car. When it comes to fuel economy an obvious choice would be 1 Series, averaging around 6.4 liters of fuel per 100 kilometers (44 mpg), in combined cycle. That's 33% difference compared to Audi A3!
Verdict
BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In this case though, it seems that both cars show similar levels of passenger protection all together, so that won't break a tie. But one thing that actually could is the performance, with Audi outracing its opponent in any situation possible, making it better choice for boy racers. It does come at a cost though, and that's the fuel consumption... I believe that, when we take all into account, we have only one winner here - the BMW. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, among more than 12.000 different ones in our database.