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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 4-door sedan body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the Audi and front in the case of the Hyundai). The first one has a Audi-engineered powertrain under the hood, a 6-cylinder, 24-valves 233hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 155hp engine designed by Hyundai.
SafetyThe fact that the Audi got tested by the European New Car Assessment Programme (Euro NCAP), while the other contender didn't, puts it sky-high safety-wise, in my eyes at least. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, taking kerb weight as an important factor into account, the German car offers a marginal difference of 3% more metal.
ReliabilityManufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that Hyundai as a brand displays somewhat better results, when all the models are taken into account. That's the official data, while our visitors describe reliability of Audi with an average rating of 4.2, and models under the Hyundai badge with 4.5 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. We should definitely mention that owners of cars with the same powertrain as the German car rank it on average as 4.6, while the one under the competitor's bonnet gets 3.0 out of 5.
Performance & Fuel economyAudi is way more agile, reaching 100km/h in 4.5 seconds less than its competitor. In addition to that it accelerates all the way to 247 kilometers per hour, 45km/h more than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 8 liters of fuel per 100 kilometers (36 mpg), in combined cycle.
Verdict
Audi appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the German car beats the other contender by far, making it the best choice without even considering other things. It all continues in the same direction, with Audi outracing its opponent in any situation possible, making it better choice for boy racers. It does come at a cost though, and that's the fuel consumption... All together, there's not much more to say, in this case I wouldn't even consider anything but Audi. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among more than 12.000 different ones in our database.