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Virtual Adviser's™ opinion
Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the suv segment and utilize the same 5-door suv body style and the 4 x 4 wheel drive system, it all comes up to the specific diesel engine choice they offer. The first one has a Ford-engineered powertrain under the hood, a 6-cylinder, 24-valves 211hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 204hp engine designed by Audi.
SafetyA starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the suv segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the British car offers a marginal difference of 9% more metal.
ReliabilityI don't like generalizing things when it comes to reliability, although it does seem that Audi does have a slight advantage, at least on all of the models level. These are the official statistics, while our visitors describe reliability of Land Rover with an average rating of 3.8, and models under the Audi badge with 4.2 out of 5. The same official information place Discovery as average reliability-wise, and Q7 is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the British car rank it on average as 3.0, while the one under the competitor's bonnet gets 4.0 out of 5.
Performance & Fuel economyAudi is undoubtly more agile, reaching 100km/h in 1.8 seconds less than its competitor. In addition to that it accelerates all the way to 202 kilometers per hour, 22km/h more than the other car. When it comes to fuel economy an obvious choice would be the German car, averaging around 7.2 liters of fuel per 100 kilometers (39 mpg), in combined cycle. That's 29% difference compared to the British car!
Verdict
Audi appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the British car offers slightly better overall protection and takes the lead. From there things take a different direction, with Audi being considerably quicker, thus putting more smile on driver's face. To make things even better, it consumps less fuel! All together, there's not much more to say, in this case I wouldn't even consider anything but Audi. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among thousands of similar, yet so different vehicles.