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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 4-door sedan body style within the same 'Large family car' segment, the only major difference here really is their wheel drive configuration (front for the Honda and rear in the case of the BMW). The first one has a Honda-engineered powertrain under the hood, a 4-cylinder, 16-valves 142hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 150hp engine designed by BMW.
SafetyA starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the large family car segment, which is generally a good thing safety-wise, but that fact doesn't break the tie between the two cars. Furthermore, when it comes to weight, a factor that most people underestimate, the Japanese car offers a marginal difference of 3% more metal.
ReliabilityManufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that Honda is significantly less fault-prone, at least on all of the models level. These are the results of an independent reasearch, while our visitors describe reliability of Honda with an average rating of 4.7, and models under the BMW badge with 4.2 out of 5. The same official information place Accord as average reliability-wise, and 3 Series is more or less at the same level.That apart, owners of different cars powered by the same engine as the Japanese car rank it on average as 4.8, while the one under the competitor's bonnet gets 4.3 out of 5.
Performance & Fuel economyBMW is a bit more agile, reaching 100km/h in 0.6 seconds less than its competitor. In addition to that it accelerates all the way to 221 kilometers per hour, 11km/h more than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 5.6 liters of fuel per 100 kilometers (50 mpg), in combined cycle.
Verdict
Honda is apparently more reliable, not too much, but just enough. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the Japanese car offers slightly better overall protection and takes the lead. From there things take a different direction, with BMW offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... I believe that, when we take all into account, we have only one winner here - the Honda. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.