Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 4-door sedan body style within the same 'Executive car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the Volkswagen and rear in the case of the BMW). The first one has a Audi-engineered powertrain under the hood, a 6-cylinder, 24-valves 240hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 218hp engine designed by BMW.

Unfortunatelly, neither of the two vehicles was submitted to the European New Car Assessment Programme (Euro NCAP) testing. This makes it virtually impossible for me to pick one over the other and I'm generally against buying such cars as the safety should really always come first. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the executive car segment, which is generally a fortune safety-wise, but that fact doesn't break the tie between the two cars. Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, Phaeton offers a considerable difference of 17% more metal.

Reliability is not the best thing to consider on the make level, but it is worth mentioning that Volkswagen does have a slight advantage, at least on all of the models level. That's the official data, while our visitors describe reliability of Volkswagen, as well as BMW, with the same average rating of 4.2 out of 5. Some independent research have also placed Phaeton as average reliability-wise, and 7 Series is more or less at the same level.That apart, owners of different cars powered by the same engine as Phaeton rank it on average as 5.0 out of 5, exactly the same as the other one.

BMW is a bit more agile, reaching 100km/h in 0.6 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 235 kilometers per hour, 2km/h less than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 8.8 liters of fuel per 100 kilometers (32 mpg), in combined cycle.

Volkswagen appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Phaeton offers significantly better overall protection, taking the lead here. From there things take a different direction, with BMW offering somewhat better performance, just enough to call it quicker. To make things even better, it consumps less fuel! At the end, as much as I'd like to give you a winner here, it's simply a pure tie if you ask me. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.