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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 4-door sedan body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (rear for the BMW and 4 x 4 in the case of the Volkswagen). The first one has a BMW-engineered powertrain under the hood, a 8-cylinder, 32-valves 560hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 280hp engine designed by Volkswagen.
SafetyBoth vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, when it comes to weight, a factor that most people underestimate, 6 Series Gran Coupe offers a marginal difference of 8% more metal.
ReliabilityI don't like generalizing things when it comes to reliability, although it does seem that Volkswagen does have a slight advantage, all the models observed together. That's the official data, while our visitors describe reliability of BMW, as well as Volkswagen, with the same average rating of 4.2 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. We should definitely mention that owners of cars with the same powertrain as 6 Series Gran Coupe rank it on average as 3.0, while the one under the competitor's bonnet gets 4.0 out of 5.
Performance & Fuel economyBMW is undoubtly more agile, reaching 100km/h in 1.4 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy an obvious choice would be Arteon, averaging around 7.3 liters of fuel per 100 kilometers (39 mpg), in combined cycle. That's 36% difference compared to 6 Series Gran Coupe!
Verdict
Volkswagen appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, 6 Series Gran Coupe offers slightly better overall protection and takes the lead. It all continues in the same direction, with BMW being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... It's not difficult to say then that if I'd need to make a choice, it would definitely be the Volkswagen. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among thousands of similar, yet so different vehicles.