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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 5-door wagon body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (rear for the BMW and 4 x 4 in the case of the Audi). The first one has a BMW-engineered powertrain under the hood, a 6-cylinder, 24-valves 313hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 320hp engine designed by Audi.
SafetyA starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, but it doesn't do much to help us decide between the two. On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, Audi A6 offers a marginal difference of 9% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that both brands display similar results in faults and breakdowns, at least on all of the models level. These are the official statistics, while our visitors describe reliability of BMW, as well as Audi, with the same average rating of 4.2 out of 5. Some independent research have also placed 5 Series as average reliability-wise, and A6 is more or less at the same level.Above it all, drivers of cars with the same engine as 5 Series rank it on average as 4.6, while the one under the competitor's bonnet gets 4.0 out of 5.
Performance & Fuel economyBoth of the cars accelerate exactly the same, so we couldn't put one above the other. Car No. 1 reaches top speed of 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy the winner has to be 5 Series, averaging around 5.6 liters of fuel per 100 kilometers (50 mpg), in combined cycle. We can't ignore that 16% difference compared to Audi A6.
Verdict
BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Audi A6 offers slightly better overall protection and takes the lead. When it comes to performance, both vehicles provide similar experience, so I wouldn't point any of them out. 5 Series , on the other hand, consumps significantly less fuel, and that's a big plus. I believe that, when we take all into account, we have only one winner here - the BMW. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, among thousands of similar, yet so different vehicles.