Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the luxury car segment and utilize the same 4-door sedan body style and the rear wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a BMW-engineered powertrain under the hood, a 8-cylinder, 32-valves 560hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 380hp engine designed by Jaguar.

A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, taking kerb weight as an important factor into account, the German car offers a marginal difference of 8% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, all the models observed together. That's the official data, while our visitors describe reliability of BMW with an average rating of 4.2, and models under the Jaguar badge with 4.1 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. That apart, owners of different cars powered by the same engine as the German car rank it on average as 3.0, while the one under the competitor's bonnet gets 4.5 out of 5.

BMW is a bit more agile, reaching 100km/h in 0.9 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy the winner has to be the British car, averaging around 8.3 liters of fuel per 100 kilometers (34 mpg), in combined cycle. We can't ignore that 19% difference compared to the German car.

Jaguar appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the German car offers slightly better overall protection and takes the lead. It all continues in the same direction, with BMW offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... I believe that, when we take all into account, we have only one winner here - the Jaguar. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.