Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the large family car segment and utilize the same 5-door wagon body style and the 4 x 4 wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a Mercedes Benz-engineered powertrain under the hood, a 6-cylinder, 24-valves 390hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 374hp engine designed by BMW.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the large family car segment, which is generally a good thing safety-wise, still it doesn't help us solve our dilemma, does it? On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, 3 Series offers a marginal difference of 5% more metal.

Manufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that both brands display similar results in faults and breakdowns, at least on all of the models level. These are the official statistics, while our visitors describe reliability of Mercedes Benz with an average rating of 4.3, and models under the BMW badge with 4.1 out of 5. Some independent research have also placed C as average reliability-wise, and 3 Series is more or less at the same level.That apart, owners of different cars powered by the same engine as Mercedes Benz C rank it on average as 3.0 out of 5, exactly the same as the other one.

BMW is a bit more agile, reaching 100km/h in 0.3 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy an obvious choice would be 3 Series, averaging around 7.2 liters of fuel per 100 kilometers (39 mpg), in combined cycle. That's 29% difference compared to Mercedes Benz C!

Mercedes Benz appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, 3 Series offers slightly better overall protection and takes the lead. It all continues in the same direction, with BMW offering somewhat better performance, just enough to call it quicker. To make things even better, it consumps less fuel! All together, there's not much more to say, in this case I wouldn't even consider anything but BMW. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.