Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 3-door hatchback body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (rear for the BMW and 4 x 4 in the case of the Audi). The first one has a BMW-engineered powertrain under the hood, a 4-cylinder, 16-valves 116hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 140hp engine designed by Volkswagen.

A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the BMW being a slightly better choice apparently. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, but it doesn't do much to help us decide between the two. On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, Audi A3 offers a considerable difference of 13% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, all the models observed together. That's the official data, while our visitors describe reliability of BMW with an average rating of 4.1, and models under the Audi badge with 4.2 out of 5. Independent research findings rank 1 Series as average reliability-wise, and A3 is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as 1 Series rank it on average as 4.5, while the one under the competitor's bonnet gets 4.3 out of 5.

Audi is a bit more agile, reaching 100km/h in 0.8 seconds less than its competitor. In addition to that it accelerates all the way to 205 kilometers per hour, 5km/h more than the other car. When it comes to fuel economy the winner has to be 1 Series, averaging around 4.4 liters of fuel per 100 kilometers (64 mpg), in combined cycle. We can't ignore that 34% difference compared to Audi A3.

BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In this case though, it seems that both cars show similar levels of passenger protection all together, so that won't break a tie. But one thing that actually could is the performance, with Audi being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... No mistake, whatever you decide here, but I'd still go for the BMW. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.