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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 5-door wagon body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (front for the Audi and 4 x 4 in the case of the BMW). The first one has a Volkswagen-engineered powertrain under the hood, a 6-cylinder, 24-valves 190hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 197hp engine designed by BMW.
SafetyA starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the Audi being a slightly better choice apparently. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, but it doesn't do much to help us decide between the two. On the other hand, when it comes to weight, a factor that most people underestimate, 5 Series offers a marginal difference of 2% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that both brands display similar results in faults and breakdowns, all the models observed together. These are the results of an independent reasearch, while our visitors describe reliability of Audi, as well as BMW, with the same average rating of 4.2 out of 5. The same official information place A6 as average reliability-wise, and 5 Series is more or less at the same level.That apart, owners of different cars powered by the same engine as Audi A6 rank it on average as 4.2, while the one under the competitor's bonnet gets 4.5 out of 5.
Performance & Fuel economyBMW is a bit more agile, reaching 100km/h in 0.1 seconds less than its competitor. In addition to that it accelerates all the way to 228 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy the winner has to be Audi A6, averaging around 6.2 liters of fuel per 100 kilometers (46 mpg), in combined cycle. We can't ignore that 11% difference compared to 5 Series.
Verdict
BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Audi A6 offers slightly better overall protection and takes the lead. From there things take a different direction, with BMW offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... It's not difficult to say then that if I'd need to make a choice, it would definitely be the Audi. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, among thousands of similar, yet so different vehicles.