Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 4-door sedan body style within the same 'Large family car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the Mercedes Benz and rear in the case of the BMW). The first one has a Mercedes Benz-engineered powertrain under the hood, a 6-cylinder, 24-valves 272hp unit, while the other one gets its power and torque from a 8-cylinder, 32-valves 420hp engine designed by BMW.

A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the large family car segment, which is generally a good thing safety-wise, still it doesn't help us solve our dilemma, does it? On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, 3 Series offers a marginal difference of 4% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, all the models observed together. That's the official data, while our visitors describe reliability of Mercedes Benz with an average rating of 4.3, and models under the BMW badge with 4.1 out of 5. The same official information place C as average reliability-wise, and 3 Series is more or less at the same level.Above it all, drivers of cars with the same engine as Mercedes Benz C rank it on average as 5.0, while the one under the competitor's bonnet gets 3.0 out of 5.

BMW is undoubtly more agile, reaching 100km/h in 2 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy an obvious choice would be Mercedes Benz C, averaging around 10.2 liters of fuel per 100 kilometers (28 mpg), in combined cycle. That's 22% difference compared to 3 Series!

Mercedes Benz appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, 3 Series offers slightly better overall protection and takes the lead. It all continues in the same direction, with BMW being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... It's not difficult to say then that if I'd need to make a choice, it would definitely be the Mercedes Benz. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, among thousands of similar, yet so different vehicles.