Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the large family car segment and utilize the same 4-door sedan body style and the 4 x 4 wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a Mercedes Benz-engineered powertrain under the hood, a 6-cylinder, 18-valves 218hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 231hp engine designed by BMW.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the large family car segment, which is generally a good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, Mercedes Benz C offers a marginal difference of 4% more metal.

Reliability is not the best thing to consider on the make level, but it is worth mentioning that both brands display similar results in faults and breakdowns, when all the models are taken into account. These are the results of an independent reasearch, while our visitors describe reliability of Mercedes Benz with an average rating of 4.4, and models under the BMW badge with 4.2 out of 5. Independent research findings rank C as average reliability-wise, and 3 Series is more or less at the same level.Above it all, drivers of cars with the same engine as Mercedes Benz C rank it on average as 4.6, while the one under the competitor's bonnet gets 5.0 out of 5.

BMW is undoubtly more agile, reaching 100km/h in 1.4 seconds less than its competitor. In addition to that it accelerates all the way to 247 kilometers per hour, 2km/h more than the other car. When it comes to fuel economy the winner has to be 3 Series, averaging around 9.9 liters of fuel per 100 kilometers (29 mpg), in combined cycle. We can't ignore that 8% difference compared to Mercedes Benz C.

Mercedes Benz appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Mercedes Benz C offers slightly better overall protection and takes the lead. From there things take a different direction, with BMW being considerably quicker, thus putting more smile on driver's face. To make things even better, it consumps less fuel! All together, there's not much more to say, in this case I wouldn't even consider anything but BMW. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, among thousands of similar, yet so different vehicles.