Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the city car segment and utilize the same 3-door hatchback body style and the front wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a Mazda-engineered powertrain under the hood, a 4-cylinder, 16-valves 90hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 109hp engine designed by Hyundai.

A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the city car segment, which is generally not a very good thing safety-wise, still it doesn't help us solve our dilemma, does it?

Reliability is not the best thing to consider on the make level, but it is worth mentioning that Mazda does have a slight advantage, when all the models are taken into account. These are the results of an independent reasearch, while our visitors describe reliability of Mazda with an average rating of 4.4, and models under the KIA badge with 4.6 out of 5. Independent research findings rank 2 as average reliability-wise, and Rio is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the Japanese car rank it on average as 5.0, while the one under the competitor's bonnet gets 4.5 out of 5.

There's not enough data for me to elaborate on the subject, I'm affraid.

Mazda appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In this case though, it seems that both cars show similar levels of passenger protection all together, so that won't break a tie. When it comes to performance, both vehicles provide similar experience, so I wouldn't point any of them out. Fuel consumption is more or less the same. It's really tough to make a final decision here, but if I'd need to, I'd say Mazda. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.