Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 3-door hatchback body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the Audi and front in the case of the KIA). The first one has a Volkswagen-engineered powertrain under the hood, a 6-cylinder, 24-valves 250hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 124hp engine designed by Hyundai.

The first thing to look into here would be the results from European New Car Assessment Programme (Euro NCAP) tests performed on the two cars. Good thing is that both vehicles got tested, with the KIA being a slightly better choice apparently. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, but that fact doesn't break the tie between the two cars. Furthermore, when it comes to weight, a factor that most people underestimate, the German car offers a potentially life-saving difference of 33% more metal.

Manufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that KIA does have a slight advantage, when all the models are taken into account. These are the results of an independent reasearch, while our visitors describe reliability of Audi, as well as KIA, with the same average rating of 4.2 out of 5. Some independent research have also placed A3 as average reliability-wise, and Pro_Ceed is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the German car rank it on average as 4.3, while the one under the competitor's bonnet gets 4.9 out of 5.

Audi is way more agile, reaching 100km/h in 4.6 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, 58km/h more than the other car. When it comes to fuel economy an obvious choice would be the Korean car, averaging around 5.9 liters of fuel per 100 kilometers (48 mpg), in combined cycle. That's 59% difference compared to the German car!

KIA appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the German car offers slightly better overall protection and takes the lead. It all continues in the same direction, with Audi outracing its opponent in any situation possible, making it better choice for boy racers. It does come at a cost though, and that's the fuel consumption... At the end, as much as I'd like to give you a winner here, it's simply a pure tie if you ask me. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, out of 12.000+ vehicles we currently have in our database.