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Performance (automatic gearbox)
Virtual Adviser's™ opinion
Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the executive car segment and utilize the same 4-door sedan body style and the 4 x 4 wheel drive system, it all comes up to the specific diesel engine choice they offer. The first one has a BMW-engineered powertrain under the hood, a 6-cylinder, 24-valves 306hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 245hp engine designed by Audi.Safety
Unfortunatelly, neither of the two vehicles was submitted to the European New Car Assessment Programme (Euro NCAP) testing. This makes it virtually impossible for me to pick one over the other and I'm generally against buying such cars as the safety should really always come first. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the executive car segment, which is generally a fortune safety-wise, but that fact doesn't break the tie between the two cars. On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, Phaeton offers a considerable difference of 16% more metal.Reliability
I don't like generalizing things when it comes to reliability, although it does seem that Volkswagen does have a slight advantage, all the models observed together. That's the official data, while our visitors describe reliability of BMW with an average rating of 4.3, and models under the Volkswagen badge with 4.2 out of 5. The same official information place 7 Series 50% below average, and Phaeton is more or less at the same level.Above it all, drivers of cars with the same engine as 7 Series rank it on average as 3.0, while the one under the competitor's bonnet gets 4.3 out of 5.Performance & Fuel economy
BMW is undoubtly more agile, reaching 100km/h in 2.3 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, 12km/h more than the other car. When it comes to fuel economy the winner has to be 7 Series, averaging around 7 liters of fuel per 100 kilometers (40 mpg), in combined cycle. We can't ignore that 21% difference compared to Phaeton.
Volkswagen appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Phaeton offers significantly better overall protection, taking the lead here. From there things take a different direction, with BMW being considerably quicker, thus putting more smile on driver's face. To make things even better, it consumps less fuel! I believe that, when we take all into account, we have only one winner here - the BMW. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, among more than 12.000 different ones in our database.