Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the luxury car segment and utilize the same 4-door sedan body style and the 4 x 4 wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a BMW-engineered powertrain under the hood, a 6-cylinder, 24-valves 320hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 280hp engine designed by Volkswagen.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, but it doesn't do much to help us decide between the two. Furthermore, when it comes to weight, a factor that most people underestimate, 6 Series Gran Coupe offers a marginal difference of 5% more metal.

Manufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that Volkswagen does have a slight advantage, at least on all of the models level. That's the official data, while our visitors describe reliability of BMW with an average rating of 4.1, and models under the Volkswagen badge with 4.2 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. We should definitely mention that owners of cars with the same powertrain as 6 Series Gran Coupe rank it on average as 3.0, while the one under the competitor's bonnet gets 4.0 out of 5.

BMW is a bit more agile, reaching 100km/h in 0.3 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy the winner has to be Arteon, averaging around 7.3 liters of fuel per 100 kilometers (39 mpg), in combined cycle. We can't ignore that 8% difference compared to 6 Series Gran Coupe.

Volkswagen appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, 6 Series Gran Coupe offers slightly better overall protection and takes the lead. It all continues in the same direction, with BMW offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... I believe that, when we take all into account, we have only one winner here - the Volkswagen. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among more than 12.000 different ones in our database.