Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the suv segment and utilize the same 5-door suv body style and the front wheel drive system, it all comes up to the specific hybrid engine choice they offer. The first one has a Toyota-engineered powertrain under the hood, a 4-cylinder, 16-valves 196hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 230hp engine designed by Hyundai.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the suv segment, which is generally a very good thing safety-wise, but that fact doesn't break the tie between the two cars. On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, the Korean car offers a marginal difference of 9% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that Toyota does have a slight advantage, at least on all of the models level. That's the official data, while our visitors describe reliability of Toyota with an average rating of 4.6, and models under the KIA badge with 4.2 out of 5. Independent research findings rank Corolla Cross as average reliability-wise, and Sportage is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the Japanese car rank it on average as 4.0, while the one under the competitor's bonnet gets 3.0 out of 5.

Toyota is a bit more agile, reaching 100km/h in 0.3 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 180 kilometers per hour, 13km/h less than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 5.4 liters of fuel per 100 kilometers (53 mpg), in combined cycle.

Toyota appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the Korean car offers slightly better overall protection and takes the lead. It all continues in the same direction, with KIA offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... At the end, as much as I'd like to give you a winner here, it's simply a pure tie if you ask me. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among more than 12.000 different ones in our database.