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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 5-door wagon body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (rear for the BMW and 4 x 4 in the case of the Audi). The first one has a BMW-engineered powertrain under the hood, a 8-cylinder, 32-valves 286hp unit, while the other one gets its power and torque from a 8-cylinder, 40-valves 300hp engine designed by Volkswagen.
SafetyThe first thing to look into here would be the results from European New Car Assessment Programme (Euro NCAP) tests performed on the two cars. Good thing is that both vehicles got tested, with the BMW being a slightly better choice apparently. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, but it doesn't do much to help us decide between the two. On the other hand, taking kerb weight as an important factor into account, Audi A6 offers a marginal difference of 3% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that both brands display similar results in faults and breakdowns, all the models observed together. That's the official data, while our visitors describe reliability of BMW, as well as Audi, with the same average rating of 4.2 out of 5. Independent research findings rank 5 Series as average reliability-wise, and A6 is more or less at the same level.Above it all, drivers of cars with the same engine as 5 Series rank it on average as 3.0 out of 5, exactly the same as the other one.
Performance & Fuel economyBMW is a bit more agile, reaching 100km/h in 0.4 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy things look pretty much the same for both cars, averaging around 13 liters of fuel per 100 kilometers (22 mpg), in combined cycle.
Verdict
BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, 5 Series offers slightly better overall protection and takes the lead. It all continues in the same direction, with BMW offering somewhat better performance, just enough to call it quicker. To make things even better, it consumps less fuel! It's not difficult to say then that if I'd need to make a choice, it would definitely be the BMW. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among thousands of similar, yet so different vehicles.