We are here considering two somewhat similar cars, but we can't deny some of the obvious differences. For a start, they are not even classified under the same segment, with the BMW being a large family car and the Volkswagen representing luxury car vehicle class. Another thing to take into account here is the wheel drive. The first one makes use of a rear wheel drive system, aiming at people who are enthusiastic about driving, and don't hesitate to push their car to the limit, even if that requires some additional effort in snow or ice, whereas the second one transfers the power and torque to both the axels, making it perfect for those who plan to leave their safety zone and challenge the surfface, both in the terms of reduced grip and offroading.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. Still, apart from the official crash test results there are other things we need to be aware of. The second vehicle is a luxury car and that gives it a marginal advantage over the large family car competitor, at least that's what statistics show. Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, Arteon offers a considerable difference of 23% more metal.

Manufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that Volkswagen does have a slight advantage, when all the models are taken into account. These are the official statistics, while our visitors describe reliability of BMW with an average rating of 4.1, and models under the Volkswagen badge with 4.2 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. Above it all, drivers of cars with the same engine as 4 Series Gran Coupe rank it on average as 4.7, while the one under the competitor's bonnet gets 4.0 out of 5.

Volkswagen is a bit more agile, reaching 100km/h in 0.4 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy the winner has to be 4 Series Gran Coupe, averaging around 6.5 liters of fuel per 100 kilometers (43 mpg), in combined cycle. We can't ignore that 28% difference compared to Arteon.

BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Arteon offers much better overall protection, which launches it ahead of the other contender. It all continues in the same direction, with Volkswagen offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... At the end, as much as I'd like to give you a winner here, it's simply a pure tie if you ask me. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among thousands of similar, yet so different vehicles.