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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 5-door suv body style within the same 'SUV' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the FIAT and front in the case of the Ford). The first one has a FIAT-engineered powertrain under the hood, a 4-cylinder, 16-valves 180hp unit, while the other one gets its power and torque from a 3-cylinder, 12-valves 155hp engine designed by Ford.
SafetyThe first thing to look into here would be the results from European New Car Assessment Programme (Euro NCAP) tests performed on the two cars. Good thing is that both vehicles got tested, with the Ford being a slightly better choice apparently. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the suv segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the Italian car offers a considerable difference of 24% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that both brands display similar results in faults and breakdowns, all the models observed together. That's the official data, while our visitors describe reliability of FIAT with an average rating of 4.3, and models under the Ford badge with 4.4 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. We should definitely mention that owners of cars with the same powertrain as the Italian car rank it on average as 3.0 out of 5, exactly the same as the other one.
Performance & Fuel economyFIAT is a bit more agile, reaching 100km/h in 0.5 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 203 kilometers per hour, 2km/h less than the other car. When it comes to fuel economy an obvious choice would be the American car, averaging around 4.5 liters of fuel per 100 kilometers (63 mpg), in combined cycle. That's 100% difference compared to the Italian car!
Verdict
Ford appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In this case though, it seems that both cars show similar levels of passenger protection all together, so that won't break a tie. When it comes to performance, both vehicles provide similar experience, so I wouldn't point any of them out. the American car is in a different dimension economy-wise, and many people will find that crucial. All together, there's not much more to say, in this case I wouldn't even consider anything but Ford. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, among thousands of similar, yet so different vehicles.