Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the city car segment and utilize the same 5-door hatchback body style and the front wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a Ford-engineered powertrain under the hood, a 3-cylinder, 12-valves 125hp unit, while the other one gets its power and torque from a 3-cylinder, 12-valves 120hp engine designed by Hyundai.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the Ford displaying significantly better structural stability. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the city car segment, which is generally not a very good thing safety-wise, but it doesn't do much to help us decide between the two. Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the American car offers a marginal difference of 1% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that Ford does have a slight advantage, when all the models are taken into account. These are the official statistics, while our visitors describe reliability of Ford with an average rating of 4.4, and models under the KIA badge with 4.2 out of 5. The same official information place Fiesta as average reliability-wise, and Rio is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the American car rank it on average as 4.4, while the one under the competitor's bonnet gets 5.0 out of 5.

KIA is a bit more agile, reaching 100km/h in 0.2 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 190 kilometers per hour, 1km/h less than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 4.9 liters of fuel per 100 kilometers (58 mpg), in combined cycle.

KIA appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the American car beats the other contender by far, making it the best choice without even considering other things. When it comes to performance, both vehicles provide similar experience, so I wouldn't point any of them out. the Korean car still consumps less fuel, which needs to be taken into consideration. I believe that, when we take all into account, we have only one winner here - the Ford. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.