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Virtual Adviser's™ opinion
Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the small family car segment and utilize the same 5-door wagon body style and the front wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a Ford-engineered powertrain under the hood, a 3-cylinder, 12-valves 85hp unit, while the other one gets its power and torque from a 3-cylinder, 12-valves 100hp engine designed by Hyundai.
SafetyBoth vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the Ford being a slightly better choice apparently. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, but it doesn't do much to help us decide between the two. On the other hand, when it comes to weight, a factor that most people underestimate, the Korean car offers a marginal difference of 2% more metal.
ReliabilityManufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that Ford does have a slight advantage, at least on all of the models level. These are the results of an independent reasearch, while our visitors describe reliability of Ford with an average rating of 4.5, and models under the KIA badge with 4.6 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. Above it all, drivers of cars with the same engine as the American car rank it on average as 3.0, while the one under the competitor's bonnet gets 5.0 out of 5.
Performance & Fuel economyKIA is undoubtly more agile, reaching 100km/h in 1.9 seconds less than its competitor. In addition to that it accelerates all the way to 183 kilometers per hour, 8km/h more than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 5.1 liters of fuel per 100 kilometers (56 mpg), in combined cycle.
Verdict
KIA appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the American car offers slightly better overall protection and takes the lead. From there things take a different direction, with KIA being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... It's really tough to make a final decision here, but if I'd need to, I'd say Ford. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.