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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 4-door sedan body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the Subaru and front in the case of the Volvo). The first one has a Subaru-engineered powertrain under the hood, a 4-cylinder, 16-valves 300hp unit, while the other one gets its power and torque from a 5-cylinder, 20-valves 170hp engine designed by Volvo.
SafetyThe first thing to look into here would be the results from European New Car Assessment Programme (Euro NCAP) tests performed on the two cars. Good thing is that both vehicles got tested, with the Volvo being a slightly better choice apparently. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, but that fact doesn't break the tie between the two cars. Furthermore, taking kerb weight as an important factor into account, the Japanese car offers a considerable difference of 10% more metal.
ReliabilityI don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, at least on all of the models level. That's the official data, while our visitors describe reliability of Subaru with an average rating of 4.2, and models under the Volvo badge with 4.6 out of 5. The same official information place Impreza as average reliability-wise, and S40 is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the Japanese car rank it on average as 5.0 out of 5, exactly the same as the other one.
Performance & Fuel economySubaru is undoubtly more agile, reaching 100km/h in 3 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, 30km/h more than the other car. When it comes to fuel economy the winner has to be the Swedish car, averaging around 8.5 liters of fuel per 100 kilometers (33 mpg), in combined cycle. We can't ignore that 22% difference compared to the Japanese car.
Verdict
Volvo appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In this case though, it seems that both cars show similar levels of passenger protection all together, so that won't break a tie. But one thing that actually could is the performance, with Subaru being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... I believe that, when we take all into account, we have only one winner here - the Volvo. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.