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Virtual Adviser's™ opinion
Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the city car segment and utilize the same 5-door hatchback body style and the front wheel drive system, it all comes up to the specific diesel engine choice they offer. The first one has a Hyundai-engineered powertrain under the hood, a 4-cylinder, 16-valves 75hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 105hp engine designed by Mazda.
SafetyA starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the Mazda being a slightly better choice apparently. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the city car segment, which is generally not a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the Korean car offers a considerable difference of 19% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that Mazda does have a slight advantage, when all the models are taken into account. These are the official statistics, while our visitors describe reliability of KIA with an average rating of 4.2, and models under the Mazda badge with 4.4 out of 5. The same official information place Rio as average reliability-wise, and 2 is more or less at the same level.That apart, owners of different cars powered by the same engine as the Korean car rank it on average as 3.0, while the one under the competitor's bonnet gets 1.0 out of 5.
Performance & Fuel economyMazda is way more agile, reaching 100km/h in 3.9 seconds less than its competitor. In addition to that it accelerates all the way to 178 kilometers per hour, 13km/h more than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 3.5 liters of fuel per 100 kilometers (82 mpg), in combined cycle.
Verdict
KIA appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In this case though, it seems that both cars show similar levels of passenger protection all together, so that won't break a tie. But one thing that actually could is the performance, with Mazda outracing its opponent in any situation possible, making it better choice for boy racers. To make things even better, it consumps less fuel! All together, there's not much more to say, in this case I wouldn't even consider anything but Mazda. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, among more than 12.000 different ones in our database.