Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the large family car segment and utilize the same 4-door sedan body style and the front wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a Mazda-engineered powertrain under the hood, a 4-cylinder, 16-valves 145hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 165hp engine designed by Hyundai.

A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the large family car segment, which is generally a good thing safety-wise, still it doesn't help us solve our dilemma, does it? On the other hand, taking kerb weight as an important factor into account, the Korean car offers a marginal difference of 6% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that Mazda does have a slight advantage, at least on all of the models level. That's the official data, while our visitors describe reliability of Mazda with an average rating of 4.4, and models under the KIA badge with 4.6 out of 5. The same official information place 6 as average reliability-wise, and Optima is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the Japanese car rank it on average as 5.0, while the one under the competitor's bonnet gets 3.5 out of 5.

KIA is a bit more agile, reaching 100km/h in 0.1 seconds less than its competitor. In addition to that it accelerates all the way to 210 kilometers per hour, 2km/h more than the other car. When it comes to fuel economy the winner has to be the Japanese car, averaging around 5.5 liters of fuel per 100 kilometers (51 mpg), in combined cycle. We can't ignore that 35% difference compared to the Korean car.

Mazda appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the Korean car offers slightly better overall protection and takes the lead. It all continues in the same direction, with KIA offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... I believe that, when we take all into account, we have only one winner here - the Mazda. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, among more than 12.000 different ones in our database.