Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 3-door hatchback body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (rear for the BMW and front in the case of the Audi). The first one has a BMW-engineered powertrain under the hood, a 4-cylinder, 16-valves 150hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 150hp engine designed by Volkswagen.

A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, but it doesn't do much to help us decide between the two. Furthermore, taking kerb weight as an important factor into account, 1 Series offers a marginal difference of 4% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, all the models observed together. That's the official data, while our visitors describe reliability of BMW with an average rating of 4.1, and models under the Audi badge with 4.2 out of 5. Independent research findings rank 1 Series as average reliability-wise, and A3 is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as 1 Series rank it on average as 5.0, while the one under the competitor's bonnet gets 4.6 out of 5.

BMW is a bit more agile, reaching 100km/h in 0.2 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 212 kilometers per hour, 6km/h less than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 4.1 liters of fuel per 100 kilometers (70 mpg), in combined cycle.

BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, 1 Series offers slightly better overall protection and takes the lead. When it comes to performance, both vehicles provide similar experience, so I wouldn't point any of them out. Audi A3 still consumps less fuel, which needs to be taken into consideration. It's really tough to make a final decision here, but if I'd need to, I'd say Audi. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, out of 12.000+ vehicles we currently have in our database.