Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 5-door hatchback body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the Volvo and front in the case of the Ford). The first one has a Volvo-engineered powertrain under the hood, a 5-cylinder, 20-valves 254hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 250hp engine designed by Mazda.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the Swedish car offers a considerable difference of 11% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that Ford does have a slight advantage, when all the models are taken into account. That's the official data, while our visitors describe reliability of Volvo with an average rating of 4.6, and models under the Ford badge with 4.4 out of 5. Independent research findings rank V40 as average reliability-wise, and Focus is more or less at the same level.That apart, owners of different cars powered by the same engine as the Swedish car rank it on average as 5.0, while the one under the competitor's bonnet gets 3.0 out of 5.

Volvo is a bit more agile, reaching 100km/h in 0.1 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 210 kilometers per hour, 38km/h less than the other car. When it comes to fuel economy the winner has to be the American car, averaging around 7.2 liters of fuel per 100 kilometers (39 mpg), in combined cycle. We can't ignore that 15% difference compared to the Swedish car.

Volvo appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the Swedish car offers significantly better overall protection, taking the lead here. It all continues in the same direction, with Volvo offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... It's really tough to make a final decision here, but if I'd need to, I'd say Ford. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among more than 12.000 different ones in our database.