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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 5-door wagon body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (front for the Mitsubishi and 4 x 4 in the case of the Subaru). The first one has a Mitsubishi-engineered powertrain under the hood, a 4-cylinder, 16-valves 98hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 95hp engine designed by Subaru.
SafetyThe fact that the Mitsubishi got tested by the European New Car Assessment Programme (Euro NCAP), while the other contender didn't, doesn't actually do much for it, as it's still a lousy 2-star coffin on wheels. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, but it doesn't do much to help us decide between the two. On the other hand, when it comes to weight, a factor that most people underestimate, Impreza offers a marginal difference of 1% more metal.
ReliabilityI don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, at least on all of the models level. That's the official data, while our visitors describe reliability of Mitsubishi with an average rating of 4.6, and models under the Subaru badge with 4.2 out of 5. The same official information place Lancer as average reliability-wise, and Impreza is more or less at the same level.That apart, owners of different cars powered by the same engine as Lancer rank it on average as 3.9, while the one under the competitor's bonnet gets 4.5 out of 5.
Performance & Fuel economyMitsubishi is a bit more agile, reaching 100km/h in 0.2 seconds less than its competitor. In addition to that it accelerates all the way to 181 kilometers per hour, 10km/h more than the other car. When it comes to fuel economy the winner has to be Lancer, averaging around 7 liters of fuel per 100 kilometers (40 mpg), in combined cycle. We can't ignore that 17% difference compared to Impreza.
Verdict
Subaru appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Impreza offers slightly better overall protection and takes the lead. From there things take a different direction, with Mitsubishi offering somewhat better performance, just enough to call it quicker. To make things even better, it consumps less fuel! It's not difficult to say then that if I'd need to make a choice, it would definitely be the Mitsubishi. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among thousands of similar, yet so different vehicles.