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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. For a start, they are not even classified under the same segment, with the KIA being a large family car and the Hyundai representing luxury car vehicle class.Safety
A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. Moving further on, let's take a closer look at some additional safety-related facts. The second vehicle is a luxury car and that gives it a marginal advantage over the large family car competitor, at least that's what statistics show. Furthermore, taking kerb weight as an important factor into account, Sonata offers a marginal difference of 4% more metal.Reliability
Manufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that Hyundai does have a slight advantage, at least on all of the models level. These are the results of an independent reasearch, while our visitors describe reliability of KIA with an average rating of 4.6, and models under the Hyundai badge with 4.5 out of 5. Some independent research have also placed Magentis as average reliability-wise, and Sonata is more or less at the same level.That apart, owners of different cars powered by the same engine as these two vehicles rank it on average as 4.6 out of 5.Performance & Fuel economy
There's not enough data for me to elaborate on the subject, I'm affraid.
KIA appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Sonata offers significantly better overall protection, taking the lead here. When it comes to performance, both vehicles provide similar experience, so I wouldn't point any of them out. Fuel consumption is more or less the same. No mistake, whatever you decide here, but I'd still go for the Hyundai. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.