Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the city car segment and utilize the same 4-door sedan body style and the front wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a Volkswagen-engineered powertrain under the hood, a 4-cylinder, 8-valves 60hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 75hp engine designed by Mazda.

Unfortunatelly, neither of the two vehicles was submitted to the European New Car Assessment Programme (Euro NCAP) testing. This makes it virtually impossible for me to pick one over the other and I'm generally against buying such cars as the safety should really always come first. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the city car segment, which is generally not a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the Spanish car offers a marginal difference of 8% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, at least on all of the models level. These are the official statistics, while our visitors describe reliability of Seat with an average rating of 4.4, and models under the KIA badge with 4.6 out of 5. Some independent research have also placed Cordoba as average reliability-wise, and Rio is more or less at the same level.That apart, owners of different cars powered by the same engine as the Spanish car rank it on average as 4.5 out of 5, exactly the same as the other one.

KIA is undoubtly more agile, reaching 100km/h in 1.7 seconds less than its competitor. In addition to that it accelerates all the way to 164 kilometers per hour, 7km/h more than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 7 liters of fuel per 100 kilometers (40 mpg), in combined cycle.

KIA appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the Spanish car offers slightly better overall protection and takes the lead. From there things take a different direction, with KIA being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... It's really tough to make a final decision here, but if I'd need to, I'd say Seat. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, out of 12.000+ vehicles we currently have in our database.