Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 5-door wagon body style within the same 'Large family car' segment, the only major difference here really is their wheel drive configuration (front for the Peugeot and rear in the case of the BMW). The first one has a Peugeot-engineered powertrain under the hood, a 4-cylinder, 16-valves 158hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 150hp engine designed by BMW.

A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the large family car segment, which is generally a good thing safety-wise, but that fact doesn't break the tie between the two cars. Furthermore, taking kerb weight as an important factor into account, the French car offers a marginal difference of 7% more metal.

Reliability is not the best thing to consider on the make level, but it is worth mentioning that Peugeot as a brand displays somewhat better results, when all the models are taken into account. That's the official data, while our visitors describe reliability of Peugeot with an average rating of 4.3, and models under the BMW badge with 4.2 out of 5. Independent research findings rank 407 as average reliability-wise, and 3 Series is more or less at the same level.Above it all, drivers of cars with the same engine as the French car rank it on average as 5.0, while the one under the competitor's bonnet gets 4.3 out of 5.

Peugeot is a bit more agile, reaching 100km/h in 0.1 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 216 kilometers per hour, 2km/h less than the other car. When it comes to fuel economy the winner has to be the German car, averaging around 7.6 liters of fuel per 100 kilometers (37 mpg), in combined cycle. We can't ignore that 18% difference compared to the French car.

Peugeot appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the French car offers slightly better overall protection and takes the lead. It all continues in the same direction, with Peugeot offering somewhat better performance, just enough to call it quicker. It does come at a cost though, and that's the fuel consumption... It's really tough to make a final decision here, but if I'd need to, I'd say BMW. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, out of 12.000+ vehicles we currently have in our database.