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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 5-door wagon body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the BMW and rear in the case of the Mercedes Benz). The first one has a BMW-engineered powertrain under the hood, a 4-cylinder, 16-valves 245hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 211hp engine designed by Mercedes Benz.
SafetyThe first thing to look into here would be the results from European New Car Assessment Programme (Euro NCAP) tests performed on the two cars. Good thing is that both vehicles got tested, with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, but it doesn't do much to help us decide between the two. On the other hand, taking kerb weight as an important factor into account, Mercedes Benz E offers a marginal difference of 1% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that both brands display similar results in faults and breakdowns, when all the models are taken into account. That's the official data, while our visitors describe reliability of BMW with an average rating of 4.2, and models under the Mercedes Benz badge with 4.4 out of 5. Some independent research have also placed 5 Series as average reliability-wise, and E is more or less at the same level.Above it all, drivers of cars with the same engine as 5 Series rank it on average as 5.0 out of 5, exactly the same as the other one.
Performance & Fuel economyBMW is undoubtly more agile, reaching 100km/h in 1.1 seconds less than its competitor. In addition to that it accelerates all the way to 240 kilometers per hour, 7km/h more than the other car. When it comes to fuel economy the winner has to be Mercedes Benz E, averaging around 6.3 liters of fuel per 100 kilometers (45 mpg), in combined cycle. We can't ignore that 16% difference compared to 5 Series.
Verdict
BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Mercedes Benz E offers slightly better overall protection and takes the lead. From there things take a different direction, with BMW being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... I believe that, when we take all into account, we have only one winner here - the Mercedes Benz. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among thousands of similar, yet so different vehicles.