Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the luxury car segment and utilize the same 4-door sedan body style and the rear wheel drive system, it all comes up to the specific diesel engine choice they offer. The first one has a BMW-engineered powertrain under the hood, a 6-cylinder, 24-valves 313hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 275hp engine designed by Ford.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the BMW being a slightly better choice apparently. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, but that fact doesn't break the tie between the two cars. On the other hand, when it comes to weight, a factor that most people underestimate, the British car offers a marginal difference of 7% more metal.

Manufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that both brands display similar results in faults and breakdowns, when all the models are taken into account. That's the official data, while our visitors describe reliability of BMW with an average rating of 4.2, and models under the Jaguar badge with 4.1 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. We should definitely mention that owners of cars with the same powertrain as the German car rank it on average as 4.6, while the one under the competitor's bonnet gets 3.0 out of 5.

BMW is a bit more agile, reaching 100km/h in 0.9 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy the winner has to be the German car, averaging around 5.4 liters of fuel per 100 kilometers (52 mpg), in combined cycle. We can't ignore that 26% difference compared to the British car.

BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the German car offers slightly better overall protection and takes the lead. It all continues in the same direction, with BMW offering somewhat better performance, just enough to call it quicker. To make things even better, it consumps less fuel! All together, there's not much more to say, in this case I wouldn't even consider anything but BMW. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.