Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Not only that they both belong to the sports car segment and utilize the same 2-door coupe body style, they are even powered by the same Subaru-developed petrol engine! There is not much there to point us towards one vehicle or the other. Or is it?

Unfortunatelly, neither of the two vehicles was submitted to the European New Car Assessment Programme (Euro NCAP) testing. This makes it virtually impossible for me to pick one over the other and I'm generally against buying such cars as the safety should really always come first. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the sports car segment, which is generally classifying them somewhere in the middle safety-wise, but that fact doesn't break the tie between the two cars. On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, BRZ offers a marginal difference of 1% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that Toyota does have a slight advantage, at least on all of the models level. That's the official data, while our visitors describe reliability of Toyota with an average rating of 4.6, and models under the Subaru badge with 4.2 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. That apart, owners of different cars powered by the same engine as these two vehicles rank it on average as 3.0 out of 5.

Toyota is a bit more agile, reaching 100km/h in 0.2 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 225 kilometers per hour, 1km/h less than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 8.8 liters of fuel per 100 kilometers (32 mpg), in combined cycle.

Toyota appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, BRZ offers slightly better overall protection and takes the lead. From there things take a different direction, with Toyota offering somewhat better performance, just enough to call it quicker. Fuel consumption is more or less the same. It's really tough to make a final decision here, but if I'd need to, I'd say Toyota. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.