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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 4-door sedan body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (rear for the BMW and front in the case of the Chrysler). The first one has a BMW-engineered powertrain under the hood, a 6-cylinder, 24-valves 258hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 193hp engine designed by Chrysler.
SafetyThe fact that the BMW got tested by the European New Car Assessment Programme (Euro NCAP), while the other contender didn't, offers a slight advantage, as the 4-star rating is better than none. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, but that fact doesn't break the tie between the two cars. On the other hand, taking kerb weight as an important factor into account, the American car offers a considerable difference of 16% more metal.
ReliabilityManufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that BMW does have a slight advantage, all the models observed together. That's the official data, while our visitors describe reliability of BMW with an average rating of 4.2, and models under the Chrysler badge with 4.4 out of 5. Independent research findings rank 5 Series as average reliability-wise, and 300C is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the German car rank it on average as 3.0 out of 5, exactly the same as the other one.
Performance & Fuel economyBMW is way more agile, reaching 100km/h in 4.6 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, 41km/h more than the other car. When it comes to fuel economy an obvious choice would be the German car, averaging around 8.8 liters of fuel per 100 kilometers (32 mpg), in combined cycle. That's 23% difference compared to the American car!
Verdict
BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the German car offers significantly better overall protection, taking the lead here. It all continues in the same direction, with BMW outracing its opponent in any situation possible, making it better choice for boy racers. To make things even better, it consumps less fuel! All together, there's not much more to say, in this case I wouldn't even consider anything but BMW. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.