Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by hybrid engines and utilizing the 5-door suv body style within the same 'SUV' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the KIA and front in the case of the Citroen). The first one has a Hyundai-engineered powertrain under the hood, a 4-cylinder, 16-valves 265hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 225hp engine designed by Peugeot.

The first thing to look into here would be the results from European New Car Assessment Programme (Euro NCAP) tests performed on the two cars. Good thing is that both vehicles got tested, with the KIA being a slightly better choice apparently. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the suv segment, which is generally a very good thing safety-wise, but that fact doesn't break the tie between the two cars. On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, the French car offers a considerable difference of 11% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that both brands display similar results in faults and breakdowns, at least on all of the models level. That's the official data, while our visitors describe reliability of KIA with an average rating of 4.2, and models under the Citroen badge with 4.0 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. We should definitely mention that owners of cars with the same powertrain as the Korean car rank it on average as 3.0 out of 5, exactly the same as the other one.

KIA is a bit more agile, reaching 100km/h in 0.6 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 191 kilometers per hour, 34km/h less than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 1.6 liters of fuel per 100 kilometers (177 mpg), in combined cycle.

KIA appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In this case though, it seems that both cars show similar levels of passenger protection all together, so that won't break a tie. But one thing that actually could is the performance, with Citroen being considerably quicker, thus putting more smile on driver's face. Fuel consumption is more or less the same. No mistake, whatever you decide here, but I'd still go for the Citroen. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among more than 12.000 different ones in our database.