Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 5-door suv body style within the same 'SUV' segment, the only major difference here really is their wheel drive configuration (front for the KIA and 4 x 4 in the case of the Jeep). The first one has a Hyundai-engineered powertrain under the hood, a 4-cylinder, 16-valves 177hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 170hp engine designed by FIAT.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the suv segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, the American car offers a marginal difference of 5% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that KIA does have a slight advantage, at least on all of the models level. That's the official data, while our visitors describe reliability of KIA with an average rating of 4.2, and models under the Jeep badge with 4.0 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. We should definitely mention that owners of cars with the same powertrain as the Korean car rank it on average as 4.5, while the one under the competitor's bonnet gets 4.8 out of 5.

KIA is a bit more agile, reaching 100km/h in 0.1 seconds less than its competitor. In addition to that it accelerates all the way to 205 kilometers per hour, 5km/h more than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 7.2 liters of fuel per 100 kilometers (40 mpg), in combined cycle.

KIA appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the American car offers slightly better overall protection and takes the lead. From there things take a different direction, with KIA being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... It's really tough to make a final decision here, but if I'd need to, I'd say Jeep. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.