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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 4-door sedan body style within the same 'Large family car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the BMW and rear in the case of the Lexus). The first one has a BMW-engineered powertrain under the hood, a 6-cylinder, 24-valves 272hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 207hp engine designed by Toyota.
SafetyA starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the large family car segment, which is generally a good thing safety-wise, but that fact doesn't break the tie between the two cars. On the other hand, if we'd like to consider vehicle mass in this context too, which we definitely should, the Japanese car offers a marginal difference of 1% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that Lexus as a brand displays somewhat better results, all the models observed together. These are the results of an independent reasearch, while our visitors describe reliability of BMW with an average rating of 4.2, and models under the Lexus badge with 4.9 out of 5. Independent research findings rank 3 Series as average reliability-wise, and IS is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the German car rank it on average as 3.0, while the one under the competitor's bonnet gets 5.0 out of 5.
Performance & Fuel economyBMW is undoubtly more agile, reaching 100km/h in 1.9 seconds less than its competitor. In addition to that it accelerates all the way to 250 kilometers per hour, 20km/h more than the other car. When it comes to fuel economy the winner has to be the German car, averaging around 8 liters of fuel per 100 kilometers (35 mpg), in combined cycle. We can't ignore that 23% difference compared to the Japanese car.
Verdict
Lexus is apparently more reliable, not too much, but just enough. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the Japanese car offers slightly better overall protection and takes the lead. From there things take a different direction, with BMW being considerably quicker, thus putting more smile on driver's face. To make things even better, it consumps less fuel! I believe that, when we take all into account, we have only one winner here - the BMW. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.