Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the suv segment and utilize the same 5-door suv body style and the 4 x 4 wheel drive system, it all comes up to the specific diesel engine choice they offer. The first one has a Jaguar-engineered powertrain under the hood, a 4-cylinder, 16-valves 180hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 170hp engine designed by FIAT.

A starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the suv segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the British car offers a marginal difference of 7% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that Jeep does have a slight advantage, all the models observed together. These are the official statistics, while our visitors describe reliability of Land Rover with an average rating of 3.8, and models under the Jeep badge with 4.0 out of 5. Independent research findings rank Discovery as average reliability-wise, and Cherokee is more or less at the same level.That apart, owners of different cars powered by the same engine as the British car rank it on average as 3.0, while the one under the competitor's bonnet gets 4.6 out of 5.

Jeep is a bit more agile, reaching 100km/h in 0.2 seconds less than its competitor. In addition to that it accelerates all the way to 192 kilometers per hour, 3km/h more than the other car. When it comes to fuel economy things look pretty much the same for both cars, averaging around 5.9 liters of fuel per 100 kilometers (48 mpg), in combined cycle.

Jeep appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the British car offers slightly better overall protection and takes the lead. From there things take a different direction, with Jeep offering somewhat better performance, just enough to call it quicker. To make things even better, it consumps less fuel! I believe that, when we take all into account, we have only one winner here - the Jeep. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.