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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 4-door sedan body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (front for the Volvo and 4 x 4 in the case of the BMW). The first one has a Volvo-engineered powertrain under the hood, a 4-cylinder, 16-valves 400hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 320hp engine designed by BMW.
SafetyA starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, but that fact doesn't break the tie between the two cars. Furthermore, taking kerb weight as an important factor into account, the Swedish car offers a marginal difference of 8% more metal.
ReliabilityI don't like generalizing things when it comes to reliability, although it does seem that Volvo does have a slight advantage, all the models observed together. That's the official data, while our visitors describe reliability of Volvo with an average rating of 4.6, and models under the BMW badge with 4.2 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. Above it all, drivers of cars with the same engine as the Swedish car rank it on average as 3.0 out of 5, exactly the same as the other one.
Performance & Fuel economyVolvo is a bit more agile, reaching 100km/h in 0.4 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy an obvious choice would be the Swedish car, averaging around 1.9 liters of fuel per 100 kilometers (149 mpg), in combined cycle. That's 316% difference compared to the German car!
Verdict
Volvo appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the Swedish car offers slightly better overall protection and takes the lead. It all continues in the same direction, with Volvo offering somewhat better performance, just enough to call it quicker. To make things even better, it consumps less fuel! All together, there's not much more to say, in this case I wouldn't even consider anything but Volvo. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among thousands of similar, yet so different vehicles.