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Virtual Adviser's™ opinion
Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the suv segment and utilize the same 3-door suv body style and the 4 x 4 wheel drive system, it all comes up to the specific diesel engine choice they offer. The first one has a Mercedes Benz-engineered powertrain under the hood, a 4-cylinder, 8-valves 101hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 116hp engine designed by BMW.
SafetyUnfortunatelly, neither of the two vehicles was submitted to the European New Car Assessment Programme (Euro NCAP) testing. This makes it virtually impossible for me to pick one over the other and I'm generally against buying such cars as the safety should really always come first. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the suv segment, which is generally a very good thing safety-wise, but it doesn't do much to help us decide between the two. Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the Korean car offers a considerable difference of 13% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that SSangYong does have a slight advantage, when all the models are taken into account. These are the official statistics, while our visitors describe reliability of SSangYong with an average rating of 4.4, and models under the Land Rover badge with 3.8 out of 5. The same official information place Korando as average reliability-wise, and Freelander is more or less at the same level.We should definitely mention that owners of cars with the same powertrain as the Korean car rank it on average as 3.0, while the one under the competitor's bonnet gets 4.1 out of 5.
Performance & Fuel economyLand Rover is way more agile, reaching 100km/h in 6 seconds less than its competitor. In addition to that it accelerates all the way to 164 kilometers per hour, 19km/h more than the other car. When it comes to fuel economy an obvious choice would be the British car, averaging around 7.6 liters of fuel per 100 kilometers (37 mpg), in combined cycle. That's 29% difference compared to the Korean car!
Verdict
SSangYong appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the Korean car offers significantly better overall protection, taking the lead here. From there things take a different direction, with Land Rover outracing its opponent in any situation possible, making it better choice for boy racers. To make things even better, it consumps less fuel! All together, there's not much more to say, in this case I wouldn't even consider anything but Land Rover. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.