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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 4-door sedan body style within the same 'Small family car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the Subaru and front in the case of the Ford). The first one has a Subaru-engineered powertrain under the hood, a 4-cylinder, 16-valves 230hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 145hp engine designed by Mazda.
SafetyThe fact that the Ford got tested by the European New Car Assessment Programme (Euro NCAP), while the other contender didn't, puts it sky-high safety-wise, in my eyes at least. Still, apart from the official crash test results there are other things we need to be aware of. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, but it doesn't do much to help us decide between the two. Furthermore, taking kerb weight as an important factor into account, the Japanese car offers a marginal difference of 9% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that Ford does have a slight advantage, all the models observed together. These are the results of an independent reasearch, while our visitors describe reliability of Subaru with an average rating of 4.2, and models under the Ford badge with 4.4 out of 5. The same official information place Impreza as average reliability-wise, and Focus is more or less at the same level.Above it all, drivers of cars with the same engine as the Japanese car rank it on average as 4.0, while the one under the competitor's bonnet gets 4.2 out of 5.
Performance & Fuel economySubaru is way more agile, reaching 100km/h in 3.4 seconds less than its competitor. In addition to that it accelerates all the way to 230 kilometers per hour, 20km/h more than the other car. When it comes to fuel economy an obvious choice would be the American car, averaging around 7.1 liters of fuel per 100 kilometers (40 mpg), in combined cycle. That's 45% difference compared to the Japanese car!
Verdict
Ford appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the American car beats the other contender by far, making it the best choice without even considering other things. From there things take a different direction, with Subaru outracing its opponent in any situation possible, making it better choice for boy racers. It does come at a cost though, and that's the fuel consumption... All together, there's not much more to say, in this case I wouldn't even consider anything but Ford. Nevertheless, let's not forget that people have different preferences and needs, so what really counts is your personal feel. I'm only here to help. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, out of 12.000+ vehicles we currently have in our database.