Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the small family car segment and utilize the same 5-door wagon body style and the front wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a Volvo-engineered powertrain under the hood, a 4-cylinder, 16-valves 109hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 100hp engine designed by Ford.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the Swedish car offers a marginal difference of 6% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that Ford does have a slight advantage, all the models observed together. These are the results of an independent reasearch, while our visitors describe reliability of Volvo with an average rating of 4.6, and models under the Ford badge with 4.4 out of 5. The same official information place V40 as average reliability-wise, and Focus is more or less at the same level.Above it all, drivers of cars with the same engine as the Swedish car rank it on average as 5.0, while the one under the competitor's bonnet gets 4.8 out of 5.

Ford is a bit more agile, reaching 100km/h in 0.7 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 185 kilometers per hour, 5km/h less than the other car. When it comes to fuel economy the winner has to be the American car, averaging around 6.8 liters of fuel per 100 kilometers (42 mpg), in combined cycle. We can't ignore that 13% difference compared to the Swedish car.

Volvo appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the Swedish car offers slightly better overall protection and takes the lead. From there things take a different direction, with Ford offering somewhat better performance, just enough to call it quicker. To make things even better, it consumps less fuel! It's not difficult to say then that if I'd need to make a choice, it would definitely be the Ford. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.