Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by petrol engines and utilizing the 4-door sedan body style within the same 'Large family car' segment, the only major difference here really is their wheel drive configuration (front for the Peugeot and rear in the case of the BMW). The first one has a Peugeot-engineered powertrain under the hood, a 4-cylinder, 16-valves 140hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 177hp engine designed by BMW.

Both vehicles got tested by European New Car Assessment Programme (Euro NCAP), with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the large family car segment, which is generally a good thing safety-wise, but that fact doesn't break the tie between the two cars. Furthermore, if we'd like to consider vehicle mass in this context too, which we definitely should, the French car offers a marginal difference of 5% more metal.

I don't like generalizing things when it comes to reliability, although it does seem that Peugeot as a brand displays somewhat better results, all the models observed together. That's the official data, while our visitors describe reliability of Peugeot with an average rating of 4.3, and models under the BMW badge with 4.2 out of 5. Some independent research have also placed 407 as average reliability-wise, and 3 Series is more or less at the same level.That apart, owners of different cars powered by the same engine as the French car rank it on average as 4.0, while the one under the competitor's bonnet gets 3.0 out of 5.

BMW is undoubtly more agile, reaching 100km/h in 1 seconds less than its competitor. In addition to that it accelerates all the way to 225 kilometers per hour, 12km/h more than the other car. When it comes to fuel economy the winner has to be the French car, averaging around 8.1 liters of fuel per 100 kilometers (35 mpg), in combined cycle. We can't ignore that 10% difference compared to the German car.

Peugeot appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the French car offers slightly better overall protection and takes the lead. From there things take a different direction, with BMW being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... It's not difficult to say then that if I'd need to make a choice, it would definitely be the Peugeot. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among more than 12.000 different ones in our database.