Compare two cars
Compare any two cars and get our Virtual Adviser™ opinion
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Engine
3.0 AJD-V6 300
Performance (manual gearbox)
Performance (automatic gearbox)
Expenses
Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 4-door sedan body style within the same 'Luxury car' segment, the only major difference here really is their wheel drive configuration (4 x 4 for the BMW and rear in the case of the Jaguar). The first one has a BMW-engineered powertrain under the hood, a 6-cylinder, 24-valves 320hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 300hp engine designed by Ford.
SafetyA starting point here would be to take a look at the results from European New Car Assessment Programme (Euro NCAP) tests which were performed on both of the cars, with the same number of safety stars gained in the process. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the luxury car segment, which is generally a very good thing safety-wise, still it doesn't help us solve our dilemma, does it? Furthermore, when it comes to weight, a factor that most people underestimate, the British car offers a marginal difference of 1% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that both brands display similar results in faults and breakdowns, all the models observed together. That's the official data, while our visitors describe reliability of BMW with an average rating of 4.2, and models under the Jaguar badge with 4.1 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. We should definitely mention that owners of cars with the same powertrain as the German car rank it on average as 5.0, while the one under the competitor's bonnet gets 3.0 out of 5.
Performance & Fuel economyBMW is undoubtly more agile, reaching 100km/h in 1.5 seconds less than its competitor. Still, it lacks the power to win the top speed competition, topping at 250 kilometers per hour, exactly the same as the other car does. When it comes to fuel economy things look pretty much the same for both cars, averaging around 5.4 liters of fuel per 100 kilometers (53 mpg), in combined cycle.
Verdict
BMW appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the British car offers slightly better overall protection and takes the lead. From there things take a different direction, with BMW being considerably quicker, thus putting more smile on driver's face. To make things even better, it consumps less fuel! It's not difficult to say then that if I'd need to make a choice, it would definitely be the BMW. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. In case you have two minutes to spare I invite you to define your needs, desires and budget and see which car would be chosen by the virtual adviser™, among thousands of similar, yet so different vehicles.