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Virtual Adviser's™ opinion
Two significantly similar cars, no doubt about that. Still, each one has something different to offer. Having both cars powered by diesel engines and utilizing the 4-door sedan body style within the same 'Executive car' segment, the only major difference here really is their wheel drive configuration (front for the Audi and rear in the case of the Mercedes Benz). The first one has a Volkswagen-engineered powertrain under the hood, a 6-cylinder, 24-valves 150hp unit, while the other one gets its power and torque from a 6-cylinder, 24-valves 197hp engine designed by Mercedes Benz.
SafetyUnfortunatelly, neither of the two vehicles was submitted to the European New Car Assessment Programme (Euro NCAP) testing. This makes it virtually impossible for me to pick one over the other and I'm generally against buying such cars as the safety should really always come first. Moving further on, let's take a closer look at some additional safety-related facts. Both vehicles belong to the executive car segment, which is generally a fortune safety-wise, but it doesn't do much to help us decide between the two. On the other hand, taking kerb weight as an important factor into account, Mercedes Benz S offers a considerable difference of 13% more metal.
ReliabilityReliability is not the best thing to consider on the make level, but it is worth mentioning that both brands display similar results in faults and breakdowns, all the models observed together. These are the official statistics, while our visitors describe reliability of Audi with an average rating of 4.2, and models under the Mercedes Benz badge with 4.4 out of 5. Independent research findings rank A8 as average reliability-wise, and S is more or less at the same level.That apart, owners of different cars powered by the same engine as Audi A8 rank it on average as 2.3, while the one under the competitor's bonnet gets 4.5 out of 5.
Performance & Fuel economyMercedes Benz is undoubtly more agile, reaching 100km/h in 1.4 seconds less than its competitor. In addition to that it accelerates all the way to 228 kilometers per hour, 8km/h more than the other car. When it comes to fuel economy the winner has to be Audi A8, averaging around 7.2 liters of fuel per 100 kilometers (39 mpg), in combined cycle. We can't ignore that 24% difference compared to Mercedes Benz S.
Verdict
Mercedes Benz appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, Mercedes Benz S offers significantly better overall protection, taking the lead here. It all continues in the same direction, with Mercedes Benz being considerably quicker, thus putting more smile on driver's face. It does come at a cost though, and that's the fuel consumption... It's really tough to make a final decision here, but if I'd need to, I'd say Mercedes Benz. Anyway, that's the most objective conclusion I could've came up with and it's based solely on the information found on this website. Aspects such as design, practicality, brand value and driving experience are there for you to measure them out. Also, you could use the oportunity to find out which car, everything taken into account, would be the perfect choice for you in the eyes of the virtual adviser™, among thousands of similar, yet so different vehicles.