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Virtual Adviser's™ opinion
Well, these are two pretty similar cars we have here! It's only details that could potentially make the difference. Considering they both belong to the small family car segment and utilize the same 5-door hatchback body style and the front wheel drive system, it all comes up to the specific petrol engine choice they offer. The first one has a Mazda-engineered powertrain under the hood, a 4-cylinder, 16-valves 88hp unit, while the other one gets its power and torque from a 4-cylinder, 16-valves 110hp engine designed by Rover.
SafetyUnfortunatelly, neither of the two vehicles was submitted to the European New Car Assessment Programme (Euro NCAP) testing. This makes it virtually impossible for me to pick one over the other and I'm generally against buying such cars as the safety should really always come first. That aside, let's consider some other aspects which affect safety. Both vehicles belong to the small family car segment, which is generally classifying them somewhere in the middle safety-wise, still it doesn't help us solve our dilemma, does it? On the other hand, taking kerb weight as an important factor into account, the British car offers a considerable difference of 10% more metal.
ReliabilityManufacturers have been building their reliability reputation for decades now and, generally speaking, it appears that Rover does have a slight advantage, all the models observed together. That's the official data, while our visitors describe reliability of KIA with an average rating of 4.6, and models under the Rover badge with 4.5 out of 5. Unfortunatelly, I don't have enough insight that would allow me to comment in more details on the specific models level. We should definitely mention that owners of cars with the same powertrain as the Korean car rank it on average as 3.0, while the one under the competitor's bonnet gets 4.0 out of 5.
Performance & Fuel economyRover is way more agile, reaching 100km/h in 3.5 seconds less than its competitor. In addition to that it accelerates all the way to 190 kilometers per hour, 10km/h more than the other car. When it comes to fuel economy the winner has to be the British car, averaging around 6.8 liters of fuel per 100 kilometers (42 mpg), in combined cycle. We can't ignore that 16% difference compared to the Korean car.
Verdict
Rover appears just a bit more reliable, although the difference is truly marginal. The most important thing when deciding between any two vehicles should always be safety, both passive and active. In my opinion, everything taken into account, the British car offers significantly better overall protection, taking the lead here. It all continues in the same direction, with Rover outracing its opponent in any situation possible, making it better choice for boy racers. To make things even better, it consumps less fuel! All together, there's not much more to say, in this case I wouldn't even consider anything but Rover. In any case that's my personal view, built upon all the data available to me. What should decide here though is the way you feel about the two vehicles, and I hope you'll find my guidelines useful in the process. I suggest you spend two more minutes in order to find out which car, based on your needs and budget, would be picked by the virtual adviser™, out of 12.000+ vehicles we currently have in our database.